Sweets & Snacks Expo
The answer to the question “What is a snack?” continues to expand each year, creating both confusion and opportunity within the category. The Sweets & Snacks Expo looked to better define its impact on the sales cycle and evolve its communication strategy to ensure the show’s role as an invaluable resource for the industry. Through the lens of the end user, Marriner was able to demonstrate that the Sweets & Snacks Expo is a destination for actionable inspiration that helps exceed customer expectations. And with a variety of audiences at this show, we developed a messaging approach to effectively communicate to each of them in a more personalized way.
- Advertising
- Brand Development
- Collateral & Sales Support
- Content Kit
- Digital
- Email Marketing
- Strategic Planning
- Strategy
- Videos